Depth report

　　

The 2022 ASEAN Partners Media Cooperation Forum, co-hosted by the China Media Group and the People's Government of Guangxi Zhuang Autonomous Region, was held in Nanning, Guangxi Zhuang Autonomous Region, on Sept 15, ahead of the opening of the 19th China-Asean Expo. 17 countries, including the association of south-east Asian nations (Asean) headlines, more than 70 media and institutions of nearly 180 Chinese and foreign guest to online, around the "wisdom, accommodation, gather force" theme dialogue, promote China and Asean countries the media for more dimensions, the deeper exchanges and cooperation and help build a more closely the fate of China - Asean community.

LAN Tianli, Chairman of the People's Government of Guangxi Zhuang Autonomous Region, and Yan Xiaoming, deputy director of the China Media Group, addressed the opening ceremony of the forum. Deng Xijun, Chinese Ambassador to ASEAN, and Kao Kim Hong, Assistant Minister to the Prime Minister of Cambodia and ASEAN Secretary-General designate, delivered a video address. Former Lao Deputy Prime Minister Songsaua Lingsaua attended the event online.

In his speech, LAN Tianli said that China and ASEAN are connected by mountains and rivers and enjoy close people-to-people ties, and have a long history of friendly exchanges. This year marks the 55th anniversary of the founding of ASEAN. It is also the first year for China-Asean Comprehensive Strategic Partnership and RCEP to come into force. As the forefront and window of China's opening-up and cooperation with ASEAN, Guangxi has always been an active promoter, participant and direct beneficiary of China-Asean cooperation.  We will work together to promote peaceful development and win-win cooperation, and contribute our wisdom and strength to the mutually beneficial cooperation between China and ASEAN. We should jointly spread the common values of mankind, deepen exchanges and mutual learning, expand cooperation, and provide strong cultural and public opinion support for building a closer China-Asean community with a shared future.

Deng Xijun, Chinese Ambassador to ASEAN, said in a video address that the development of China-Asean comprehensive strategic partnership cannot be achieved without the active participation and support of media from both sides. In recent years, the mechanisms of media cooperation between the two sides have become increasingly complete, enriched in content and diversified in forms. They have become the messengers of friendly exchanges, promoters of practical cooperation and watchkeepers of harmonious coexistence between China and ASEAN. Looking ahead, we should further tap the potential of media cooperation and contribute to the building of the "Five Homes".

In his video address, Kao said he hopes ASEAN and China will continue to work to build a positive and constructive relationship, and that both China Media Group and ASEAN media organizations can play a key role in enhancing understanding and mutual trust. We will work together to meet current and future challenges, ensure prosperity, security, peace and stability in the region and beyond, and contribute to world peace and prosperity.

At the opening ceremony, China Media Group launched a new round of cooperation with ASEAN media, and launched two key projects: "Generation Z Internet Celebrity Incubator" and "China-Asean Media Hotline". Under the "ASEAN Partners" cooperation mechanism, the Asian-African Center of the China Media Group will utilize the multilingual resources of the China Media Group and Guangxi to attract talents from China and ASEAN countries, carry out the training of new media talents, and build a "Generation Z Internet celebrity incubation base". The International Video News Agency of the China Media Group will deepen cooperation with ASEAN media, set up an op-ed section and publish important video and news content from China and the ASEAN region to tell the exciting story of China-Asean win-win cooperation in a comprehensive and vivid way.

In order to innovate ways of cultural exchange and further promote people-to-people communication, the 2022 "Magnificent Guangxi Overseas Tour" and "Guangxi Zhuang Charm" overseas communication campaign jointly launched by the Publicity Department of the Guangxi Zhuang Autonomous Region Party Committee and the China Media Group was launched on the same day.

On behalf of both sides, Yan Xiaoming, Vice director of the China Media Group and Huang Junhua, Vice President of the People's Government of Guangxi Zhuang Autonomous Region signed the Strategic Cooperation Framework Agreement between the China Media Group and the People's Government of Guangxi Zhuang Autonomous Region. According to the agreement, the two sides will focus on the goal and task of strengthening international communication capacity building in the new era, give full play to their respective resource advantages, deepen strategic cooperation and make greater contribution to building a closer China-Asean community with a shared future.

LAN Tianli, president of Guangxi Zhuang Autonomous Region, and Yan Xiaoming, deputy director of the China Media Group, jointly inaugurated the China-Asean Media Port and the Guangxi Station of the China Media Group. As an important part of the strategic cooperation between the two sides, the China-Asean Media Port will be built into a media industry chain base for ASEAN countries and a new regional platform for international communication. Guangxi Station of China Media Group will strive to be the first station facing ASEAN in the future.